Ekornes Inc. Announces 2010 New Product Introductions
Stressless with ErgoAdapt™Technology Among Highlights for Las Vegas Market
Las Vegas, NV, January 2010 – Ekornes, Inc. will roll out several new products at the winter market here including a revolutionary new technological innovation called ErgoAdapt system featured on 2 new Stressless sofas, the Stressless E200 with ErgoAdapt and Stressless E300 with ErgoAdapt. The new sofas are a brand extension to the current Stressless line.
“We are excited to introduce a brand new technology to the furniture industry,” says Peter Bjerregaard, President, Ekornes, Inc. Our patent-pending system ErgoAdapt is the next generation of innovative sofa technology that adds a whole new dimension of adjustable comfort to a sofa and chaise.”
The Stressless E200 and E300 sofas feature a fixed back with a new moving seat function called ErgoAdapt which very subtly moves the front of the seat cushions under the knees providing total support when sitting.
“The Stressless E200 with ErgoAdapt and E300 with ErgoAdapt sofas are extremely stylish lounging sofas with particularly large seat cushions to enhance the relaxing experience,” says Bjerregaard. “They are designed for maximum comfort and stay completely flat when you are lying down.”
Components include a chaise lounge which can be used alone or set up modular style alongside a traditional sofa. Cushions are interchangeable in leather and fabric for ultimate customization.
Benefits of the new Stressless E200 and E300 with ErgoAdapt system include:
· Seat in balance gives perfect support and comfort
· Seat automatically adjust to right angle and gives you perfect support
· Soft, deep sink-into comfort
· Equally comfortable in all positions
· Flat, deep seats for sleeping comfort
· Angled seats for effortless sitting comfort
Ekornes will also introduce a new recliner family called the Stressless Oxford recliner group. Available in small, medium and large sizes for a perfect fit, the Oxford family of recliners has a new cushion design for added comfort and style.
Established in 1934 in Sunnmore, Norway, Ekornes is the largest furniture manufacturer in Scandinavia with brand names such as Ekornes®, Stressless® and Svane®. Products include Stressless®recliners, sofas, loveseats and accessories; Ekornes® Collection sofas; and Svane® mattresses.
Known as the Innovators of Comfort™, the company’s Stressless®seating is endorsed by the American Chiropractic Association for proper head and lumbar support. The world-famous Stressless® recliner features the patented Glide System that adjusts automatically, allowing body weight to determine the proper level of support.
